Fashion TV, the world’s number one lifestyle channel, has become the first fashion and lifestyle channel to launch on the global mobile TV network Yamgo.Fashion TV, the global 24-hour fashion, beauty & lifestyle television channel, available on more than 30 different satellites, in more than 190 countries and over 350 million households across Europe, Asia, Middle East and Africa, is the latest channel to launch on the mobile content delivery network and will provide an exclusive showcase for high level brands, fashion shows and exclusive lifestyle events, across mobile phones worldwide.
For the first time on mobile phones, users across the world will be able to enjoy a mixture of contemporary fashion, beauty, lifestyle and luxury. The exclusive content focuses on fashion shows, backstage access, photographers, models and celebrities.
The channel, recognised for its constant innovation and new content highlighting the latest trends in the industry, will be available on all mobile devices, including iPhone, iPad, Android, Nokia and Blackberry. Mobile users will experience over 500 hours of new program content every year and over 300 new catwalk shows and 600 new clips every season.
Launching Fashion TV on the world’s leading mobile TV network will provide fashion coverage that is unavailable anywhere else on mobile and viewers will be able to indulge in major shows from catwalks across the world, including Los Angeles, New York, London, Paris, Milan, Hong Kong, Tokyo and Sao Paulo.
“Fashion TV is a young and dynamic channel watched by an audience who is, sensitive to new technologies and trends; therefore we are very excited to launch Fashion TV on mobile phones worldwide with the global leaders in mobile TV Yamgo. Our addition to the global mobile TV network reinforces our position as the number one fashion medium in the world. The new Fashion TV mobile channel is a sparkle and shine in the world of fashion and lifestyle” stated Michel Adam Lisowski, President, FashionTV.
Mobile viewers will have access to a schedule comprising of shows such as The Catwalk, featuring the best designers and hottest shows from international fashion weeks, Behind The Scenes, presenting backstage access to the world’s top hairstylists and makeup artists, Midnight Hot, reveals the fashion beneath the fashion with beautiful models showcasing the most luxurious lingerie and VIP Events, providing viewers with an access all areas VIP ticket to the ultimate celebrity get-togethers.
“We are very pleased to welcome Fashion TV to the Yamgo network. FTV’s choice of Yamgo as its mobile partner has again demonstrated broadcaster confidence in Yamgo to be the ideal platform for worldwide mobile distribution” Ian Mullins, Yamgo CEO and Founder stated. “This new channel is an exciting addition to Yamgo’s existing linear and catch-up TV service and part of an ongoing strategy to expand our channel line-up to meet the fast growing demand from mobile users around the world for live mobile TV.”
Fashion TV, the world’s premier fashion, beauty and lifestyle channel, will be available on mobile devices worldwide with Yamgo at http://yamgo.mobi/fashion-tv
About Yamgo Ltd
Yamgo is a mobile TV network that delivers live TV and video clips to mobile phones worldwide. Consumers use Yamgo to watch free TV on almost any mobile device and share the experience with friends. Media companies, broadcasters and service providers worldwide use Yamgo’s unique and end-to-end mobile TV solution to ingest, host, manage, optimise, deliver and monetise live TV and video on mobile devices.
Yamgo’s technology platform has been designed to maximise the compatibility across networks and phones. It does this by dynamically adapting video streams to address the different needs of more than 1,000 mobile devices and networks from 2.5G to Wi-Fi. Yamgo delivers the experiences of live television, primetime programming and video-on-demand services on all major device platforms including Java, Android, iPhone, iPad, Symbian and more.
Yamgo was founded in 2005 by Ian Mullins, an expert in mobile TV technology and publishing. Ian led the team from producing made-for-mobile video clips to the development of a carrier grade mobile TV platform specialising in the delivery of real-time linear TV and catch up TV programming. His vision is to deliver free Live TV and video to mobile phones around the globe and empower consumers with access to their favourite TV shows anytime anywhere. Yamgo has offices in Swansea and Oxford and a team of experts from the Mobile, IT and TV industries.
For more information about Yamgo managed end-to-end services and hosted content delivery technology and solutions, please visit: www.yamgo.com
About Fashion TV
Fashion TV broadcasts in 193 countries to over 350 million households and 7 million public locations across the 5 continents; it is the only 24-hour fashion, beauty & lifestyle television station worldwide. Based in Paris, France since 1997, Fashion TV is streamed through 30 satellites and thousands of cable operators and its content focuses on fashion shows, backstage access, photographers, models and celebrities. Visit the company’s website www.ftv.com for more information.
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